Terms of Service

Version: 1.0

Last Updated: 6th September 2019

These Terms of Service (“Terms”) govern your access to and use of the Love Lancs websites, products, and services (“Products”). By accessing or using our Products, you agree to be bound by these Terms and by our Privacy Policy.  Any purchase of our Products is subject to our Terms and Condition of Sale/Customer Agreement.


  1. Definitions


1.1 Parties

“You” and “your” refer to you, as a user of our Products. A “user” is someone who accesses, browses, crawls, scrapes, or in any way uses our Products. “We,” “us,” and “our” refer to Averso Ltd trading as Love Lancs.

1.2 Content

“Content” means text, images, photos, audio, video, location data, and all other forms of data or communication. “Your Content” means Content that you submit or transmit to, through, or in connection with our Products, such as ratings, reviews, “likes”, comments, questions, replies, messages, and information that you publicly display or displayed in your account profile. “User Content” means Content that users submit or transmit to, through, or in connection with our Products. “Love Lancs Content” means Content that we create and make available in connection with our Products. “Third Party Content” means Content that originates from parties other than Love Lancs or its users, which is made available in connection with the Site. “Site Content” means all of the Content that is made available in connection with our Products, including Your Content, User Content, Third Party Content, and Love Lancs Content.


2. Using Love Lancs


2.1 Eligibility

You may access or use our Products only if you are 18 years or older, and have the requisite power and authority to enter into these Terms.  You may not access or use the Site if you are a competitor of ours or if we have previously banned you from our Products or closed your account.

Some of our Products may be software that is downloaded to your computer, phone, tablet, or other device (e.g. an iOS or Android web app, or a browser bookmarklet). You agree that we may automatically upgrade those Products, and these Terms will apply to such upgrades.

2.2 Permission to use the Site

Subject to these Terms and our policies, we grant you a limited, non-exclusive, non-transferable, and revocable license to use our Products.  If you are accessing our Products as an individual, then any and all use must be for your personal, non-commercial use only.  If you are accessing our Products on behalf of a business entity, then any and all use must be for such business entity’s internal business purposes in connection with the establishment or continuation of a business relationship with Love Lancs.  Your use of our Products is at your own risk, including the risk that you might be exposed to Content that is offensive, indecent, inaccurate, objectionable, or otherwise inappropriate.

2.3 User Accounts

You must create an account and provide certain information about yourself in order to use some of the features that are offered through our Products. You are responsible for maintaining the confidentiality of your account password. You are also responsible for all activities that occur in connection with your account. You agree to notify us immediately of any unauthorized use of your account. We reserve the right to close your account at any time for any or no reason.

You represent that any information that you provide when creating your Love Lancs account is accurate.  We encourage you to provide complete information about yourself. You may not impersonate someone else, create or use an account for anyone other than yourself, provide an email address other than your own, or create multiple accounts. If you represent a business, brand, or product, you must disclose your affiliation in any reviews or other User Content that you may post.

2.4 Communications and Notifications

By creating an account, you agree to receive certain communications in connection with our Products. You will receive certain mandatory communications, for example notifications informing you of important updates to our Terms or Privacy Policy, or security issues with your account.  You will also by default receive occasional marketing communications.  If you like, you may opt out of non-essential communications by selecting the unsubscribe button at the bottom of our marketing communications.


3. Content


You retain all rights in, and are solely responsible for, Your Content posted to Love Lancs.  However, you grant Love Lancs and its users the right to use Your Content in the ways described below.

3.1 Responsibility for Your Content

You alone are responsible for Your Content, and once published, it cannot always be withdrawn. You assume all risks associated with Your Content, including anyone’s reliance on its quality, accuracy, or reliability, or any disclosure by you of information in Your Content that makes you personally identifiable. You represent that you own, or have the necessary permissions to use and authorize the use of Your Content as described herein. You may not imply that Your Content is in any way sponsored or endorsed by Love Lancs.

You may expose yourself to liability if, for example, Your Content contains material that is false, intentionally misleading, or defamatory; violates any third-party right, including any copyright, trademark, patent, trade secret, moral right, privacy right, right of publicity, or any other intellectual property or proprietary right; contains material that is unlawful, including illegal hate speech or pornography; exploits or otherwise harms minors; or violates or advocates the violation of any law or regulation.

3.2 How Love Lancs and others can use Your Content

With your permission, Love Lancs may ask to use Your Content in a number of different ways, including publicly displaying it, reformatting it, incorporating it into advertisements and other works, creating derivative works from it, promoting it, and distributing it. However, we will never allow others to use the images or audio that is uploaded(“Other Media”). As such, if you allow, you will hereby irrevocably grant us a perpetual, non-exclusive, royalty-free, assignable, transferable, sublicensable, worldwide license to use Your Content for any purpose. You also irrevocably grant the users of our Products and any Other Media the right to access Your Content in connection with their use of the Site and any Other Media. Finally, you irrevocably waive, and cause to be waived, against Love Lancs and its users any claims and assertions of moral rights or attribution with respect to Your Content. By “use” we mean use, copy, publicly perform and display, reproduce, distribute, modify, translate, remove, analyze, commercialize, and prepare derivative works of Your Content, of course with your permission.

3.3 How long we keep Your Content

We will retain full rights to Your Content until such time as you deactivate your account (resulting in all of Your Content being deleted from Our Products), or remove a specific piece of Your Content from Love Lancs (for example, editing or deleting a specific rating, review, question, or comment).  Following termination or deactivation of your account, or if you remove Your Content from Love Lancs, we may retain Your Content for a commercially reasonable period of time for backup, archival, or audit purposes. Furthermore, Love Lancs and its users may retain and continue to use, store, display, reproduce, modify, create derivative works, perform, and distribute any of Your Content that other users may have stored or shared through our Products.

3.4 Ownership

As between you and Love Lancs, you own Your Content. We own Love Lancs Content, including but not limited to visual interfaces, interactive features, graphics, design, compilation, including, but not limited to, our compilation of User Content and other Site Content, computer code, products, software, aggregate user review ratings, and all other elements and components of the Site excluding Your Content, User Content and Third Party Content. We also own the copyrights, trademarks, service marks, trade names, and other intellectual and proprietary rights throughout the world (“IP Rights”) associated with Love Lancs Content and our Products, which are protected by copyright, trade dress, patent, trademark laws and all other applicable intellectual and proprietary rights and laws. As such, you may not modify, reproduce, distribute, create derivative works or adaptations of, publicly display or in any way exploit any Love Lancs Content in whole or in part except as expressly authorized by us. Except as expressly and unambiguously provided herein, we do not grant you any express or implied rights, and all rights in and to our Products and Love Lancs Content are retained by us.

3.5 Advertising

We may publicly display advertisements and other information adjacent to or included with Your Content (for example, a product advertisement may be featured next to your review of that product).  You are not entitled to any compensation for such advertisements. The manner, mode and extent of such advertising are subject to change without specific notice to you.

3.6 Other

User Content (including any that may have been created by users employed or contracted by Love Lancs) does not necessarily reflect the opinion of Love Lancs. We reserve the right to remove, modify, or reinstate User Content at our sole discretion for any reason, and without notice to you. For example, we may remove User Content if we believe it violates these Terms or our policies. We have no obligation to retain or provide you with copies of Your Content, nor do we guarantee any confidentiality with respect to Your Content.


4. Restrictions


We are under no obligation to enforce the Terms on your behalf against another user. While we encourage you to let us know if you believe another user has violated the Terms, we reserve the right to investigate and take appropriate action at our sole discretion.

4.1 You agree not to, and will not assist, encourage, or enable others to use our Products to:

    • Violate our content guidelines, for example, by writing a fake or defamatory review, or compensating someone or being compensated to write or remove a review;
    • Violate any third party’s rights, including any breach of confidence, copyright, trademark, patent, trade secret, moral right, privacy right, right of publicity, or any other intellectual property or proprietary right;
    • Threaten, stalk, harm, or harass others, or promote bigotry or discrimination;
    • Promote a business or other commercial venture or event, or otherwise use our Products for commercial purposes, except as expressly authorized by Shop Local Club Card;
    • Send bulk emails, surveys, or other mass messaging, whether commercial in nature or not; engage in keyword spamming, or otherwise attempt to manipulate our search results or those on a partner website;
    • Solicit personal information from minors, or submit or transmit pornography; or violate any applicable law.

4.2 You also agree not to, and will not assist, encourage, or enable others to:

    • Violate the Terms;
    • Modify, adapt, appropriate, reproduce, distribute, translate, create derivative works or adaptations of, publicly display, sell, trade, or in any way exploit our Products or Site Content (other than Your Content), except as expressly authorized by Love Lancs;
    • Use any robot, spider, site search/retrieval application, or other automated device, process or means to access, retrieve, scrape, or index any portion of our Products or any Site Content;
    • Reverse engineer any portion of our Products;
    • Remove or modify any copyright, trademark or other proprietary rights notice that appears anywhere throughout our Products;
    • Record, process, or mine information about other users;
    • Access, retrieve or index any portion of our Products for purposes of constructing or populating a searchable database of product reviews;
    • Reformat or frame any portion of our Products;
    • Take any action that imposes, or may impose, in our sole discretion, an unreasonable or disproportionately large load on Love Lancs’ technology infrastructure or otherwise make excessive traffic demands of our Products;
    • Attempt to gain unauthorized access to our Products, user accounts, computer systems or networks connected to our Products through hacking, password mining or any other means;
    • Use our Products or any Site Content to transmit any computer viruses, worms, defects, Trojan horses or other items of a destructive nature (collectively, “Viruses”);
    • Use any device, software or routine that interferes with the proper working of our Products, or otherwise attempt to interfere with the proper working of our Products;
    • Use our Products to violate the security of any computer network, crack passwords or security encryption codes; disrupt or interfere with the security of, or otherwise cause harm to, our Products or Site Content; or
    • Remove, circumvent, disable, damage or otherwise interfere with any security-related features of our Products, features that prevent or restrict the use or copying of Site Content, or features that enforce limitations on the use of our Products.

The restrictions above only apply to the extent permissible under applicable law. Nevertheless, you agree not to act contrary to them (even if permissible under applicable law) without providing 30 days’ prior written notice to us, together with any information that we may reasonably require to give us an opportunity to provide alternative remedies or otherwise accommodate you at our sole discretion.


5. Security


We work hard to protect the security of your content and account, however Love Lancs cannot guarantee that unauthorized third parties will not be able to defeat our security measures. Please notify us immediately of any compromise or unauthorized use of your account.


6. Suggestions and feedback


If you choose to submit comments, ideas or feedback to Love Lancs, you agree that we are free to use them without any restriction or compensation to you. By accepting your submission, Love Lancs does not waive any rights to use similar or related Feedback previously known to Love Lancs, or developed by its employees, or obtained from sources other than you.


7. Third-party links, sites, and services


Our Products may contain links to third-party websites, advertisers, services, special offers, or other events or activities that are not owned or controlled by Love Lancs. We do not endorse or assume any responsibility for any such third-party sites, information, materials, products, or services. If you access any third party website, service, or content from Love Lancs, you do so at your own risk and you agree that Love Lancs will have no liability arising from your use of or access to any third-party website, service, or content.


8. Termination


You may terminate the Terms at any time by closing your account and discontinuing your use of our Products.  To close your account, email us.  Please review our privacy policy for information about what we do with your account when terminated.

We may close your account, suspend your ability to use certain portions of our Products, and/or ban you altogether from our Products for any or no reason, and without notice or liability of any kind. Any such action could prevent you from accessing your account, our Products, Your Content, Site Content, or any other related information.

In the event of termination, you continue to be bound by Sections 3 and 8-14 of these Terms.


9. Indemnity


You agree to indemnify, defend, and hold Love Lancs, its parents, subsidiaries, affiliates, any related companies, suppliers, licensors and partners, and the officers, directors, employees, agents and representatives of each of them (collectively, the “Love Lancs Entities”) harmless, including costs, liabilities and legal fees, from any claim or demand made by any third party arising out of or relating to (i) your access to or use of our Products, (ii) your violation of the Terms, (iii) any products or services purchased or obtained by you in connection with our Products, or (iv) the infringement by you, or any third party using your account, of any intellectual property or other right of any person or entity. Love Lancs reserves the right, at your expense, to assume the exclusive defence and control of any matter for which you are required to indemnify us and you agree to cooperate with our defence of these claims. You agree not to settle any such matter without the prior written consent of Love Lancs. Love Lancs will use reasonable efforts to notify you of any claim, action or proceeding after becoming aware of it.


10. Disclaimers


Unless otherwise expressly provided in writing, the Products and all included content are provided on an “AS IS” and “AS AVAILABLE” basis without warranty of any kind, whether express or implied, unless expressly otherwise provided.

Love Lancs takes no responsibility and assumes no liability for any User Content that you or any other user or third party posts or transmits using our Products. You understand and agree that you may be exposed to User Content that is inaccurate, objectionable, inappropriate for children, or otherwise unsuited to your purpose.

Love Lancs is not responsible for any typos, errors or pricing errors.  Although we strive to prevent errors, posted prices are not final until transactions are processed by Love Lancs.


11. Limitation of liability


To the maximum extent permitted by law, Love Lancs shall not be liable for any indirect, incidental, special, consequential or punitive damages, or any loss of profits or revenues, whether incurred directly or indirectly, or any loss of data, use, good-will, or other intangible losses, resulting from (a) your access to or use of or inability to access or use the products; (b) any conduct or content of any third party on the products, including without limitation, any defamatory, offensive or illegal conduct of other users or third parties; or (c) unauthorized access, use or alteration of your transmissions or content. in no event shall Love Lancs’ aggregate liability for all claims relating to the products exceed any amounts (if any) that you paid to Love Lancs.


12. Arbitration


If you are a consumer, please note that the Terms and Conditions, their subject matter and their formation, are governed by English law. You and we both agree to that the courts of England will have non-exclusive jurisdiction over any claim arising from or related to a visit to the website. However, if you are a resident of Northern Ireland you may also bring proceedings in Northern Ireland, and if you are resident of Scotland, you may also bring proceedings in Scotland.

If you are a business, the Terms and Conditions, their subject matter and their formation (and any non-contractual disputes or claims) are governed by English law. You and we both agree to the exclusive jurisdiction of the courts of England over any claim arising from or related to a visit to the website, although we retain the right to bring proceedings against you for breach of the Terms and Conditions in your country of residence or any other relevant country.


13. Governing law and jurisdiction


You and we both agree to the exclusive jurisdiction of the courts of England over any claim arising from or related to a visit to the website, although we retain the right to bring proceedings against you for breach of the Terms and Conditions in your country of residence or any other relevant country.


14. General terms


14.1 Access and updates to our Products

We reserve the right to modify, update, or discontinue our Products at our sole discretion, at any time, for any or no reason, and without notice or liability.

14.2 Changes to terms

We may modify the Terms from time to time. You understand and agree that your access to or use of our Products is governed by the Terms effective at the time of your access to or use of our Products. If we make material changes to these Terms, we will notify you by email or via our Products prior to the effective date of the changes. We will also indicate at the top of this page the date that revisions were last made. You should revisit these Terms on a regular basis as revised versions will be binding on you. Any such modification will be effective upon our posting of new Terms. You understand and agree that your continued access to or use of the Site after the effective date of modifications to the Terms indicates your acceptance of the modifications.

14.3 Assignment

These Terms, and any rights and licenses granted hereunder, may not be transferred or assigned by you, but may be assigned by Love Lancs without restriction. Any attempted transfer or assignment in violation hereof shall be null and void.

14.4 Entire Agreement / Severability

These Terms, together with the Privacy Policy and any amendments and any additional written agreements you may enter into with Love Lancs in connection with the Products, shall constitute the entire agreement between you and Love Lancs concerning the Products. If any provision of these Terms is deemed invalid, then that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions of these Terms will remain in full force and effect.

14.5 No waiver

No waiver of any term of these Terms shall be deemed a further or continuing waiver of such term or any other term, and Love Lancs’ failure to assert any right or provision under these Terms shall not constitute a waiver of such right or provision.

For any questions, please contact us at:

[email protected]

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